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VAAST™ Selling Suite

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Do your sales people speak the same 'language' as your customers?

Are you seen as a strategic partner with unique value and insight?

Do you understand your solutions true impact on your customers business and do you achieve maximum sales value?

Do you truly understand your customers 'agenda' and are you able to align with it?

Does your sales team have the business/financial skill to successfully engage with your customers financial team?

The VAAST Selling Suite

Best in class sales teams are those who are on a path of continuous improvement. They stay ahead of the pack and stay fresh by challenging themselves to up their game, to respond to ever changing market and customer demands. Like the best athletes, they don't get complacent, they periodically look over their shoulder to stay ahead and to make sure they're working smarter than their competition.

Sales teams who are not best in class often experience:

  • Surprises late in the sales cycle
  • Extreme price pressure from purchasing
  • Soft close dates Inconsistent/nonexistent executive relationships
  • Large swings in the forecast
  • A struggle to grow the numbers
  • Deal size stagnation

The FourThirds Solution

Sales performance can be a two way street. Great performers can become average over time. Average performers can become great. Why is this? How does this happen? More importantly how can you keep great performers on their game and how can you raise the overall average performance of the entire sales team?


FourThirds developed the VAAST Selling Suite to remove the performance plateau by providing a sales evolution path for the entire sales team; For new hires; For average performers; For star performers; For sales; for support staff for executives.
The VAAST Selling Suite creates a 'common language' to engage the customer, to develop mutual value, to achieve strategic alignment.


With the VAAST Selling Suite, you and your customer will engage around his or her key business metrics, shared vision and plans for growth. As a result your transactions can grow and become more predictable.


The VAAST Selling Suite is foundational, with each level providing a repeatable, easy to use set of steps that guide you through the process of discovery, engagement and close. At each step along the way, sales management are able to help and coach their team members through the use of a set of inspection tools which challenge points of potential weakness is the sales campaign.

The VAAST Selling Suite delivers structure, evolution, acceleration and results.

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